(PRESS RELEASE)_Los Angeles (February 28, 2023) – As Viking® (www.viking.com) continues to celebrate its 25th anniversary, the company has marked a new milestone—the most successful single month of bookings in its history. From January 1 to 31, 2023, the company also experienced 18 of its all-time top 20 booking days, including the strongest single day in its 25-year history.
“For 25 years we have been committed to developing travel experiences for The Thinking Person. This is what sets us apart,” said Torstein Hagen, Chairman of Viking. “We are pleased that our approach to destination-focused voyages continues to resonate with curious travelers, and we look forward to welcoming even more guests on board around the world in in the years to come.”
With record-breaking sales, Europe remains a popular destination for Viking guests across the company’s award-winning fleet of river and ocean ships, with some itineraries nearly sold out for the 2023 season. Viking’s most popular European river itineraries include:
In response to the strong demand, the company has also opened early 2025 sailings dates on select ocean itineraries including:
· Iconic Western Mediterranean (8 days; between Barcelona and Rome) – France’s famed southern coast and Italy’s Renaissance treasures take center stage on this eight-day Mediterranean sojourn. Immerse yourself in Catalonian and Tuscan art, architecture and history during overnights in Barcelona and Tuscany. In the South of France, call on historic Montpellier and picturesque Marseille, and visit Monte Carlo, Monaco’s glamorous city by the sea.
· Empires of the Mediterranean (10 days; between Venice and Athens) – Ten days. Nine magnificent destinations. One epic journey. Sail the Adriatic and Aegean, taking in all the riches of this fabled region. On an exploration bookended by iconic Venice and Athens, discover the ancient ruins of Olympia and the Acropolis. Explore the medieval warrens of Zadar and Dubrovnik, and admire the famed whitewashed villages of Santorini. Delight in the beauty of Corfu and be captivated by Koper, the gateway to picturesque Slovenia.
· Viking Homelands (15 days; between Bergen and Stockholm) – Sail historic waters and discover more of Scandinavia with overnights in Stockholm, Oslo and scenic Bergen. See charming Ålborg and Gdańsk, and visit the grand cities of Berlin and Copenhagen. Witness breathtaking scenery from your ship as she glides through majestic Norwegian fjords in the legendary homelands of the Vikings.
Additionally, with the second season of Viking Expeditions now underway, the company is continuing to experience strong demand for voyages to Antarctica and the Great Lakes.
Viking’s record-breaking sales are the latest milestone as the company has grown in recent years. Since 2020, Viking has welcomed 15 new ships to its fleet—including eight new Viking Longships on the rivers of Europe, new purpose-built vessels on the Mekong, Nile and Mississippi rivers; two new, identical ocean ships; and Polar Class expedition vessels. Viking was also named both the #1 Ocean Line and #1 River Line by both Travel + Leisure and Condé Nast Traveler, making it the first line ever to simultaneously earn #1 in its categories from both publications.
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