Innovations Changing Luxury Cruise Sector

Seatrade Cruise features a feature called "In My World," which spotlights different sectors of the cruise industry. Here is the latest installment.

"​In My World is your chance to have a monthly catch-up with some of cruising’s most exceptional innovators on the trends that matter the most; the talking points you care about and the issues facing the future of your industry. The game is changing for upscale cruising - and there's plenty to be excited about. With new innovations inspiring a wave of new trends, we're delighted to share with you the third chapter from our In My World series - which puts the spotlight on the luxury cruise sector."

Douglas Prothero

By Douglas Prothero, CEO- Ritz Carlton Yacht Collection --

​Having weathered well through some economic volatility and showcased good growth during 2017, the luxury vacation market continues to thrive. Worth well over US $1bn, it has successfully distinguished what a discerning traveler needs while continuing to evolve to meet an ever-growing set of expectations.  

And the luxury cruise industry has proved itself to be no exception.

From forward-thinking partnerships with innovative lifestyle brands, to developing unique, carefully curated itineraries, cruise lines continue to advance their luxury product offerings to not only satisfy today’s cruisers, but also engage a new market of potential guests.

The start of The Ritz-Carlton story at sea

As the first luxury hotel company to bring their unmatched experience to sea through The Ritz-Carlton Yacht Collection, we now find ourselves in a unique position, expanding into new and exciting territory. The launch of The Ritz-Carlton Yacht Collection is also in tandem with cruise industry growth - the demand for cruising has increased over 20% in the last five years, and Cruise Line Industry Association (CLIA) estimates that 27.2 million people will cruise globally throughout 2018.

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