Leading Luxury UK Cruise Retailer Launches in U.S.

(PRESS RELEASE)_A British travel company dedicated to offering market leading customer service is bringing its portfolio of luxury and ultra-luxury cruise vacations to the US from today.

With an unrivalled knowledge of the luxury cruise sector, Panache Cruises’ inventory of cruises offers over 12,000 itineraries, visiting over 1,000 ports of call with 20 of the world’s leading luxury cruise lines who specialise in Ocean, River and Expedition cruises.

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Following its success in the UK market and a string of industry awards, Panache Cruises brings its concept of the ‘Cruise Connoisseur’ to the US market for the first time. From the first point of contact, each new customer is assigned a personal Cruise Connoisseur to provide a unique and exceptional ‘nothing is too much trouble service.’

Panache Cruise’s experienced Cruise Connoisseurs handle every aspect of their customer’s booking from the cruise itself to any supplementary aspects such as hotel stays, limousine transfers, private tours, theater tickets and airfares - including travel by private jet if required.

The US proposition will also include a generous loyalty programme called ‘Founders’. Through this programme, Panache Cruises reward their most loyal customers with a wide range of exclusive benefits and perks. These include exclusive invitations to join a range of annual cruises, hosted by James Cole, Panache Cruises’ Founder and CEO, together with the luxury cruise retailer’s growling list of celebrity ambassadors.

US customers will also benefit from the company’s Customer Trust Fund that provides 100% financial protection, with every single customer dollar secured and guaranteed.  Customers can also be reassured that the business is also fully accredited with CLIA (the Cruise Lines International Association), whilst also meeting ‘Seller Of Travel Requirements’ for all relevant US States.

Founded by Cole, one of the highest profile and trusted names in the European cruise market, the team at Panache Cruises has been handpicked to bring an unrivalled knowledge of the luxury and ultra-luxury cruise sector.

Cole has spent most of his successful career in cruising and is seen across Europe and the US as a veteran of the sector.  During his time in the industry, he has retailed in excess of $5bn in cruising and sees his latest venture – Panache Cruises – as a culmination of his 25 years in the business, during which he has founded, worked alongside and developed some of the most successful cruise brands in both Europe and the US.

Speaking about the launch, James Cole, Founder and CEO of Panache Cruises said:

“The US is a nation of luxury lovers, and we are delighted to be bringing our unique and award- winning customer service to them for the very first time.

“With decades of experience working with the world’s leading cruise lines, we offer people a rare insight into the world of top tier luxury travel. We do this by delivering exceptional service where attention to detail underpins everything we do. This commitment to excellence is extremely important to us, which is why we assign a dedicated ‘Cruise Connoisseur’ to each of our customers.

“Our Cruise Connoisseurs ensure that each part of every trip is planned to perfection. There are no call centers to navigate through. Each of our connoisseurs can be contacted directly, even out of business hours if required. Literally, nothing is too much trouble.

“Our customers can book their cruises with us with total peace of mind that their money is 100% protected through our Customer Trust Fund, and their loyalty will also be instantly rewarded via our generous new loyalty programme. With a range of tiers and bonus initiatives, we think our Founders’ loyalty model will be extremely popular with US customers.

James concluded: “Launching in the US has been a long-term goal for us. Our passion for cruising in the US knows no bounds, the US is a perfect landscape for our team of luxury cruise enthusiasts, and we are excited to be bringing our proposition and service to a whole new audience.”

Based in Austin (Texas), Panache Cruises launches in the US with offerings from Regent Seven Seas, Silversea, Seabourn, Explora Journeys, Oceania Cruises and Azamara.

Due to Panache Cruises’ extensive partnerships in Europe, itineraries will soon follow from other luxury cruise lines that operate within the river, yacht and expedition sectors.

For more information about Panache Cruises, visit https://www.panachecruises.com ​